he may be 90 years of age but Queen Elizabeth II has proved she is still a fashion icon as women across the country are scrambling to mimic her latest look.
According to retailers sales of neon items of ladies' wear have spiked in the days since Her Majesty sported a daring lime green outfit for her official birthday bash, followed by a vivid pink ensemble at Ascot.
Over the past week high street retailer JD Williams said it has sold 134pc more bright green pieces, with sales of one green dress in a similar shade to the Queen's birth day outfit, jumping seven fold. It is believed other shops have also seen sales increases.
Elizabeth's other bright costumes also appear to have sparked a desire to ditch dull and pastel shades among shoppers, as sales of bright pink garments have jumped 107pc with bright orange up by 69pc.